However, Apple doesn’t have a lot of incentive to bend the rules for a direct competitor. Services like Netflix don’t run into the same problems, which Apple pins on “ consumer expectations baked into the App Store related to gaming.” The Project xCloud app, which serves as a gateway to launch more than 100 games, is in violation of that.Īn Apple spokesperson says “ Before they go on our store, all apps are reviewed against the same set of guidelines that are intended to protect customers and provide a fair and level playing field to developers.” This exact ecosystem is a standard that only gaming is really held to.
Apple requires that every single title available on Project xCloud be submitted and reviewed individually. In a statement to Business Insider, Apple confirms that its notoriously draconian App Store policies are inflexible in a way that prevents Project xCloud (or, Google Stadia for that matter) from reasonably existing on iOS devices. However, iPhone users shouldn’t expect Xbox’s game streaming service to hit their devices anytime soon.
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Next month, Project xCloud is bringing more than 100 games to Android-using Xbox Game Pass Ultimate subscribers.
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